"Revolutions are not a bed of roses."
I am ready for a Rosebud Revolution. I want to wear a riot of florals, but better yet, I want it to MEAN something. The "Bloom Madly!" in me wants, to quote Gandhi, "to be the change I want in the world." And I want change. I want to create change in the way you and I buy and wear clothing.
This is why I'm proud to share with you the IOU project. The IOU Project makes unique, handmade, traceable apparel. There's a BIG difference in the "I OWE YOU" way than the present-day insane industrial manufacturing practices. The IOU Project sources traditional, artisanal weavers and tailors, who hand loom and hand-craft each piece of IOU apparel. Because each fabric is unique, they provide end buyers with the ability to trace the process from finished item right down to the weaver that hand-wove the fabric. The stories of how that item was created, of the people involved, of the customers who purchased them, are the essence of the e-commerce social network which The IOU Project has built as a meeting place for a community that shares their brand values of authenticity, transparency, uniqueness and both social and environmental responsibility.
YOU CAN GET MORE DETAILED INFORMATION OVER ON THEIR FAQ PAGE BY CLICKING HERE.
It is my hope that this type of business model revolutionizes the present exploitative practices of fast fashions, and reduce harmful sweat-shop factory manufacturing.
It is my hope that this new/old way of trade and craft will create a positive change for the fashion industry as a whole. I would love to see an industry flourishing by supporting communities, families and artisans.
Here's to the Rosebud Revolution!